Joyboy

For US founders and businesses

We build and market digital products.

Bring us your idea for an app, website, or software platform. One team takes care of design, development, launch campaigns, and ongoing maintenance.

Book a 15-minute call
A workbench: a paper wireframe, the same product running on a laptop and a phone, and a printed announcement card.

How we work.

One team stays with your product from research through launch and beyond.

Pencil wireframes of a booking app and its customer journey, drawn on paper.

Marketing in practice

From first ad to booked class.

We create and run the campaign, build the landing page, and track completed bookings.

Studio concept · Dayform

A pilates reformer class, used as a social advert for the sample studio.
DAYFORM
Make time for movement.

Social ad

DAYFORM
Morning Reformer
45 min · All levels
Reserve a spot
The sample studio: a reformer by a tall window.

Class landing page

DAYFORM
You’re booked.
Morning Reformer
45 min

Booking confirmation

We measure ad clicks, booking starts, and completed bookings.

It books while you sleep.

An enquiry at 9pm is a class sold or a class lost. Type to it: it books, and fills in the record as it goes.

This is running now, on this page, against the same fictional studio. It is the kind of thing we build into a product when it earns its place.

Live· sample studio: Dayform, Austin TX
Dayform here. The desk is closed, but I can get you booked. What are you after?
Name
Not yet
Class
Not yet
Experience
Not yet
Day
Not yet
Booked
Not yet

Ways to work together.

The starter

Idea to Live

$3,000–$6,000 USD

3–4 weeks

Research, design, build, and launch one core product flow.

  • One useful AI or automation feature if it fits
  • First month of care included

Audit & build plan

$750–$1,500 USD

Review your idea or current product and get a prioritized build plan. The fee comes off the build if you start within 30 days.

Monthly care & marketing

$750–$1,500 USD / month

Maintenance, product improvements, and agreed campaign work.

Starting ranges. We agree on scope and fees before kickoff.

Who you’ll work with.

Joyboy is run by Harsha Arrimalla from India, working Mon–Fri, 9am–1pm ET so there is a real overlap with your day. You talk to the person building the thing.

[Two lines of real background go here: what you have built before, where, and at what scale. This is the only thing on the page that cannot be written for you.]

LinkedIn